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News
Information on launch, partnerships, updates and upgrades.
June 2, 2025 - New Partner Announcement!
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Strive Challenges partners with Amazfit to bring members Affordable Fitness Tech
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Strive Challenges is excited to announce a new partnership with Amazfit, a global leader in smart wearables designed to make fitness tracking more accessible and affordable.
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Known for delivering feature-rich smartwatches at competitive price points, Amazfit combines advanced health and fitness tracking with sleek design and exceptional battery life. Their products help users stay motivated, monitor progress, and maintain active lifestyles — whether walking, running, or riding.
As part of this partnership, Amazfit will sponsor monthly Strive Challenges by offering a 15% discount code (On regulary priced product from US website) to all participants who complete their branded events. In addition, members will have the opportunity to win Amazfit smartwatches through select challenge giveaways.
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“Amazfit brings exactly the kind of real-world value we look for in a brand partner - accessible, practical, and focused on helping people stay active,” said Vito Barbera, Founding Director of Partnerships at Strive Challenges.
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For more information about Amazfit and their product line, visit us.amazfit.com.
About Strive Challenges
Strive Challenges is a new platform that rewards individuals for staying active through walking, running, and riding. By partnering with leading brands, we are building a strong network of merchandise, discounts, and cash prize opportunities for our members. We will officially launch in June 2025, providing a new way for active people to earn rewards for their efforts.
May 8, 2025 - New Partner Announcement!
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Strive Challenges is excited to announce Spark Sports Nutrition as the latest brand to join our growing network of partners.
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Spark Sports Nutrition is a company committed to fueling athletes with clean, high-performance nutrition products. Focused on quality, transparency, and effectiveness, Spark offers a range of hydration, recovery, and endurance products designed to support active lifestyles and athletic performance.
Through this partnership, Spark Sports Nutrition will support Strive Challenges participants with partner promotions and access to product rewards. Their involvement continues to expand the value Strive members receive for staying active through walking, running, or riding.
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We are proud to work with the Spark Sports Nutrition team as we build new opportunities for our growing community. For more information about Spark Sports Nutrition and their products, visit www.sparksportsnutrition.com.
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About Strive Challenges
Strive Challenges is a new platform that rewards individuals for staying active through walking, running, and riding. By partnering with leading brands, we are building a strong network of merchandise, discounts, and cash prize opportunities for our members. We will officially launch in June 2025, providing a new way for active people to earn rewards for their efforts.
April 27, 2025 - New Partner Announcement!
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Strive Challenges Announces New Brand Partnerships with Yoeleo Canada!
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Strive Challenges is excited to announce Yoeleo Canada as the latest brand to join our growing network of partners.
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Founded in 2007, Yoeleo is a leader in high-performance carbon fiber wheels, frames, and cycling components. With a direct-to-consumer model, Yoeleo brings premium products to active individuals who demand quality and performance. Yoeleo Canada serves athletes nationwide with access to Yoeleo’s top-tier gear and technology.
Through this partnership, Yoeleo Canada will support Strive Challenges participants with partner merchandise and promotions. Their involvement adds to the expanding list of rewards available to members who stay active through walking, running, or riding.
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We are proud to work with Ryan Tung and the Yoeleo Canada team as we continue to deliver more opportunities, rewards, and incentives to the Strive Challenges community. For more information about Yoeleo Canada and their products, visit www.yoeleocanada.com.
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About Strive Challenges
Strive Challenges is a new platform that rewards individuals for staying active through walking, running, and riding. By partnering with leading brands, we are building a strong network of merchandise, discounts, and cash prize opportunities for our members. We will officially launch in June 2025, providing a new way for active people to earn rewards for their efforts.
#CyclingCommunity #Partnerships #EnduranceSports
April 15, 2025 - New Partner Announcement
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Strive Challenges Announces New Brand Partnerships with Winspace Canada and Smart Performance Nutrition
Strive Challenges is pleased to announce the addition of two new partners—Winspace Canada and Smart Performance Nutrition—as official sponsors of our cycling challenge platform.
Winspace Canada is a leading provider of high-performance carbon fiber bicycles and components. Known for their focus on aerodynamics, innovation, and quality engineering, Winspace supports riders at all levels—from enthusiasts to elite athletes. Their products are designed to maximize speed and efficiency, making them a trusted name in competitive cycling.
Smart Performance Nutrition specializes in fueling endurance athletes with world-class nutrition products. As an authorized Canadian retailer for Ucan and Maurten, they offer science-backed solutions for sustained energy, recovery, and hydration—trusted by Olympians and endurance athletes worldwide.
These partnerships mark a significant step forward for Strive Challenges as we continue to grow our network of high-quality sponsors. Both Winspace Canada and Smart Performance Nutrition will be featured as official sponsors across upcoming Strive Challenges events. Their involvement strengthens our commitment to rewarding cyclists not only with performance-driven goals, but with meaningful brand partnerships that support their journey on and off the bike.
We are proud to welcome Winspace Canada and Smart Performance Nutrition to the Strive Challenges community.
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Stay tuned for more partnership announcements to come!
#CyclingCommunity #Partnerships #EnduranceSports